This blog is a teaching tool used by Dr. Johnson for my marketing course. I will be posting my thoughts and ideas on questions she puts forth as well as on other marketing issues. I will also be responding to my classmates here. I hope you enjoy reading!
Wednesday, February 16, 2011
Facebook Marketing
I check my Facebook at least twice a day and I think that is about average for those of us on the social network. Every time I open a new picture or post new advertisements pop up. Facebook has opened up a whole new marketing world for companies and organizations.
These Facebook advertisements are often times focused towards a certain age group or life circumstance. For example I got engaged in September and ever since then my entire right column on my Facebook page has been advertisements for rings, flowers, photography and any other thing you could think of related to weddings. Even pregnancy ads are beginning to pop up! Personally, I find this some what annoying. I don't need daily reminders of all the vendors I need to line up and these advertisements are exactly that, reminders.
I think Facebook advertisements are a fantastic way for companies to market themselves to a specific target market. However, I also think the number of advertisements needs to be cut back... it is overwhelming at times! What do you think? Are you sick of Facebook ads? Have you been targeted based on your relationship status or location?
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